Frank Pellegrini
July 25, 1997 12:00 AM EDT
DETROIT: St. Ides Brewing Co., purveyor of malt liquor in large bottles, has stopped distributing its product Special Brew Freeze and Squeeze, because of reports that a New York store was selling it to minors. The product, essentially a Slurpee with 6 percent alcohol content, sells for about a dollar and is packaged in brightly-lettered soft plastic pouches. St. Ides president Minott Wessinger denied the product was developed with any Joe Camel-like intentions. “We took the necessary steps to identify that this product was an alcoholic beverage, and listed this fact not just once, but four times on each package,” the statement said.
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